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Pay equality

Posted by Lizzie on Sep-5-2008

There’s a lot of talk about women’s issues this election cycle. Thanks to Hillary Clinton, and now Sarah Palin, we’re back in the spotlight. In that vein, Congress is pressing for a revote on the Lilly Ledbetter Fair Pay Act, which failed to pass previously. McCain has come out again it:

“I am all in favor of pay equity for women, but this kind of legislation, as is typical of what’s being proposed by my friends on the other side of the aisle, opens us up to lawsuits for all kinds of problems,” the expected GOP presidential nominee told reporters. “This is government playing a much, much greater role in the business of a private enterprise system.”

I’ve recently engaged in a half-hearted IT job search - in anticipation of my eventual graduation from the Tech program. There seems to be a little available, but I’ve heard that women are not treated favorably in the IT industry. It would please me, and thousands of other women, tremendously if this actually became law. Would I know that my male counterparts were making more than me? Probably not. But this act would give me recourse should I find out about a pay discrepancy after the fact. As a woman hoping to work in a male-dominated field, I would feel just a little better knowing I had a safety net.

There was some talk that this law isn’t necessary. I beg to differ. I worked with a company (unrelated to the tech field) that cut me a mystery check. When I inquired to what the purpose of the check was, I was told that it was to make up for a pay difference between me and my male counterparts. I had no idea that the men were making that much more per hour than I was, but there was a lawsuit and the settlement agreement was that this company would pay the hourly difference to each female for whatever period of time they agreed to (I think it was 3 months, even though I’d been there for over a year at that point). I left that company not long afterward, but my eyes had been opened. The reasoning for the lower pay was that women are mothers and so are prone to miss work because of their sick children. Men, on the other hand, are more reliable and should be rewarded. Really?

At a time when a major political party has nominated a self-proclaimed “hockey mom” to be vice president, there should be no more “she should get less because she’s a mom”. This woman is seeking a job while parenting 5 children (and potentially helping parent a grandchild) so the reason listed above would apply to her and her pay should be cut significantly. Right? No. Wrong. Her husband will be able to tend to the children while she runs for office and he can tend to the children while she continues to govern Alaska (except that he’s got a full-time job plus an extra job on the side in the summer, but that’s not this issue). It’s only fair that the rest of American women enjoy the same equality in pay as the women who govern them.

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Archive for the ‘SEO’ Category

Nov
15

Hit By the Big Handed Google?

Posted by Lizzie

Updated Below

Apparently Google’s out smacking the hell out of blogs again (warning: that link goes to a really long forum thread). Everyone in that thread got smacked down to a PR 0. So did I. Woot! I’ve looked around and noticed that not everyone was effected this time.  There’s a huge uproar in the PayPerPost forums. People are wondering what they should do, what will Google’s next move be, where’s the money going to come from now? Of course, those hurt the worst were those that needed that little bit of extra income the most. Ah, isn’t that nice?

I’ve only just started paid blogging. I don’t spend a whole lot of time at it and only do it when the opp seems too good to pass up. Back when I was a PR 2 (hahaha!!!) I did a couple of higher priced ones, but generally I was too slow to get to them simply because everyone who had been slapped down was grabbing at them too. I’ve been keeping my options open and continued to do my own thing. I’m by no means rich from those couple of opps, but it’s nice to have that extra little bit of money in my account. That little bit of money goes up and down, but overall I’m still not wealthy. So I’m still going to take paid opportunities if they suit my fancy as well as doing other things.

I’m definitely not going to start letting Google give me fits now, after all this time of not knowing or caring about PageRank. I’m not going to boycott Google or ban them or give a damned about them anymore.  I’ll change only so much as going back to 3 months ago when I had no idea what was so special about PR.

I do see some people taking action to ease their PR woes, like removing paid links or adding nofollow. Some are even removing links to their own sites from signatures. It’s sad to see Google have that kind of effect on honest people just trying to make an honest buck. Go after the scrapers and the real splogs. Lord knows enough of them have trackbacked to this site since I joined the Do Follow movement. Yet there they are, full of adsense ads and other people’s content. Gah! They don’t care about PR and they’re getting Google’s money. Go figure.

There’s one bright spot to all of this. Costa at Blog Gigs has a really funny post up called “If Your PR Hasn’t Been Demoted, You Are a Square“. It’ll make you smile even if you’re crying. Way to lighten the mood, Costa. Thanks.

Update:

Please visit this post for an up-to-date opinion on this whole flippin’ matter.

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Nov
10

I Finally Found an SEO Glossary

Posted by Lizzie

There’s a lot of buzz around the blogosphere right now about Google and the Big Smackdown (that seems to be ongoing at this point). Many people are concerned and rightfully so. Many of the blogs that are feeling the pinch are blog from which people make a living- the money for which comes from paid posting. With a little knowledge and planning, though, blogs and other websites can continue to be profitable even while following Google’s rules.

One of those ways is through white hat SEO. What is that? According to Apogee Search, which has an extensive glossary on terms related to Search Engine Marketing, white hat refers to those who believe that manipulating search engine rankings is unethical. Basically, that means following all of Google’s rules down to the dot at the end of the last sentence. Buying and selling links would not fall into this category. Neither would keyword stuffing. White hat SEOs take the time to learn all of the “ethical” ways to rank well in search engine searches and so probably won’t fall victim to a Google slap. It takes more time to rank, but theoretically once they do rank they’ll rank well.

Apogee Search offers a service to help webmasters get the best and most solid ranking possible. They will help you get to the top of the SERPs and make more money. If you’re overly worried about what Google is doing right now, they can help ease your mind and get you solid results.

One of the features of their site is their SEO glossary. When I first started learning about SEO and SEM, I felt really lost because of the jargon on a lot of the blogs that talk about this kind of thing. I spent a lot of my time trying to figure out definitions of such things as CPC (Cost Per Click) and ROI (Return On Investment). These are common terms in SEO and SEM, so I was seeing it a lot. Because I’m still new and still a little lost, this glossary has helped me define other terms and get a better grip on what I’ve been reading. I think that anyone interested in monetizing their site should go to that glossary and make familiarize themselves with the terms listed there.

The Apogee Search website also has a resource page that is extremely useful for anyone like me. And best of all, it’s FREE! But if you have the resources, hiring them to do the optimization would probably be better. Learning this stuff is so time consuming and takes away a lot of the joy of blogging. Why not let someone do the hard stuff for you while you do the fun stuff? It’s a win-win.

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Nov
09

Problogger and Shoemoney doin’ the hoe-down

Posted by Lizzie

If you know or have heard of Darren Rowse, Problogger.net, or Jeremy Shoemaker, Shoemoney then you’ll appreciate this hilarious video (courtesy of A Blog About Nothing).

 

Now, can someone please tell me who the other two in the video are? And why is Shoemoney in a dress?

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